LAUNCH OF THE UK’S FIRST NATIONAL COOKERY SCHOOL GUIDE
The UK’s first national guide to cookery schools and courses in Great Britain will launch in Spring 2016. A high-profile awards in London will accompany the publishing of the guide supported by leading kitchen appliance manufacturer Kenwood and a high-profile distribution platform.
The National Cookery School Guide – in both print and digital format – will feature 100 cookery schools and courses in ten categories selected by a panel of distinguished cooks, writers, chefs, food producers and leading figures in the food, restaurant and cooking industry.
The website will provide a continually updated guide to cookery schools and courses and, ultimately, a facility to make reservations.
The guide will be produced by Gastronomous Ltd, a new agency involving journalist, and broadcaster, Simon Davis and Chris Wright, former Marketing Director of Daylesford Cookery School. “It’s a little like a Mr and Mrs Smith for cookery schools,” says Davis, former features editor of the Evening Standard, Conde Nast Traveller writer and founder, in 2009, of the annual London Restaurant Festival which takes place in October.
Kenwood has supported an annual British Cookery School Awards since 2012, a trade event acknowledging the rapidly growing cookery school industry and the dedicated people who work within it.
“We have a natural and long established relationship with Britain’s cookery schools,” said Kenwood managing director Neal Jones. “Creating Britain’s first guide is a development that we have been considering for some time.
“The rapid growth of cookery schools along with Britain’s emergence as a nation of aspirational cooks makes the timing right,” added Jones.
“The guide is a natural progression of the British Cookery School Awards that Claire Sawkins has created so admirably,” said Davis, founding editor of the Tatler School’s Guide and the Evening Standard’s 1000 Most Influential Londoners. “We are thrilled that she will be part of the team.”
The new plans will commence with immediate effect. From Autumn 2015 the judging panel will start to compile their list of cookery schools for entry into the National Cookery School Guide 2016.
Schools will not pay a fee to be included in the Guide, or to be eligible for an award. Inclusion will be based on the judging panels’ decision and upon visits to the schools.
Accompanying the publication of the Guide the first National Cookery School Awards will take place in Spring/Summer 2016. The British Cookery Schools Awards will not be taking place in November 2015.
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